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مدينتنا
MADE FOR DUBAI'S ROADS
This city rides differently — before sunrise, in real heat, past skyline and desert in the same hour. Society of Cyclist is built from that rhythm: kit designed and tested here, a community that rolls out together every Friday, and a name that belongs to everyone at the front, the back, and the coffee stop. Dubai isn't just where we're based. It's what we're made of.
MORE THAN APPAREL, WE ARE SOCIETY
Built to ride together
THE CORE LOOK
Shop the look
Society Rides
EVERY FRIDAY. 5:45 AM
The Society rolls out from Meydan every Friday morning — 43 km at a social pace, one group, all levels, coffee at the end. The jersey is how it starts. The ride is what it's for.
Society Rides
NO MEMBERSHIP. NO FEE. JUST SHOW UP.
A road-ready bike, a helmet, and enough water for the distance — that's the whole entry requirement. First-timers arrive ten minutes early and introduce themselves; nobody gets left off the back. Find us on WhatsApp and Strava, or just be at Joe & the Juice, DX Bike, before roll-out.
Signature Jersey
The CLUB Jersey
The Society Club Jersey is the Core II with the volume turned up — the same true-to-size fit and high-breathability construction rated for 18–40°C, carrying the Society of Cyclist logo as its signature, worn loud. Same jersey underneath, different intent on top: this is the jersey for riders who want the club on their chest, not just in their legs.
Fit: True to size with a performance cut, shorter at the front for the riding position. Order your usual size; between sizes, size up for room or down for a closer fit.
POWERED BY COMMUNITY
THE SOCIETY
Need help?
Frequently Asked Questions
Order
Yes. UAE orders ship free above AED 1,000, with a flat AED 35 below that. International shipping is charged at a flat rate by region at checkout — from AED 100 for the GCC to AED 230 for the rest of the world; customs duties are the customer's responsibility. Orders dispatch from Dubai.
You have 14 days from delivery for unworn, unwashed items with tags attached. Contact us first — email, WhatsApp, or Instagram DM with your order number — and we'll send return instructions. For exchanges: return the item, then repurchase the one you want.
Each product page states its fit — race pieces run tight by design, Core pieces are true to size, and the Flow Tri Suit runs one size large (size down between sizes). Detailed measurement charts are coming to every product.
Machine wash cold, inside out, with zips closed. No bleach, tumble dry, iron, or fabric softener. Air dry out of direct sunlight. Bibs: dry flat, nothing fastened over the chamois. Tri suits: hand wash and rinse after swimming.